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Livres gratuits en ligne à lire Free Prize Inside How to Make a Purple Cow Seth Godin Books PTV
How to find the soft innovation that will make your product, service, school, church, or career worth talking about.
We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable.
Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use right now to make your product or service remarkable, so that it will virtually sell itself.
Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the little plastic toy that made it irresistible. Godin explains how you can think of a bonus that will make your customers feel just as excited, no matter what business you're in. Consider these free prizes
• The Tupperware party, which turned buying plastic bowls into a social event
• Flintstones vitamins, which turned a serious product into something fun
• The free change-counting machine at every Commerce Bank branch
• The little blue box from Tiffany, which makes people happy before they even open it
This book offers a way to create free prizes quickly, cheaply, and reliably and persuade others in your organization to help you bring them to life.
Seth Godin,Free Prize Inside How to Make a Purple Cow,Portfolio,1591841674,Marketing.,Business Investing / Marketing,BUSINESS ECONOMICS / E-Commerce / Internet Marketing,BUSINESS ECONOMICS / Entrepreneurship,BUSINESS ECONOMICS / Marketing / General,BUSINESS ADMIN MGMT - MARKETING SALES,Business Economics,Business / Economics / Finance,Business/Economics,GENERAL,General Adult,Marketing,Marketing - General,Non-Fiction,Sales marketing,United States,content; content marketing; story; storytelling; purple; cow; purple cow; blog; strategy; marketing strategy; brand; brand strategy; branding; ad; advertising; advertising strategy; innovate; creative; business; innovation; marketing; management; ideas; creativity; business books; digital marketing; economics; money; business plan; copywriting; seth godin books; entrepreneur; startup; seth godin; influence; economy; venture capital; behavior; economics books; traction; entrepreneur books; marketing books; ecommerce; influencer,content;content marketing;story;storytelling;purple;cow;purple cow;blog;strategy;marketing strategy;brand;brand strategy;branding;ad;advertising;advertising strategy;innovate;creative;business;innovation;marketing;management;ideas;creativity;seth godin books;seth godin;startup;entrepreneur;business books;economics;money;business plan;influence;economy;venture capital;business book;critical thinking;behavior;economics books;traction;entrepreneur books;digital marketing;marketing books;copywriting
Free Prize Inside How to Make a Purple Cow Seth Godin Books Reviews :
We live in an era of too much noise, too much clutter, too many choices, and too much spam. And as Seth Godin's 200,000-copy bestseller Purple Cow taught the business world, the old ways of marketing simply don't work anymore. The best way to sell anything these days is through word of mouth and the only real way to get word of mouth is to create something remarkable.
Free Prize Inside, the sequel to Purple Cow, explains how to do just that. It's jammed with practical ideas you can use right now to make your product or service remarkable, so that it will virtually sell itself.
Remember when cereal came with a free prize inside? Even if you already liked the cereal, it was the little plastic toy that made it irresistible. Godin explains how you can think of a bonus that will make your customers feel just as excited, no matter what business you're in. Consider these free prizes
• The Tupperware party, which turned buying plastic bowls into a social event
• Flintstones vitamins, which turned a serious product into something fun
• The free change-counting machine at every Commerce Bank branch
• The little blue box from Tiffany, which makes people happy before they even open it
This book offers a way to create free prizes quickly, cheaply, and reliably and persuade others in your organization to help you bring them to life.
Seth Godin,Free Prize Inside How to Make a Purple Cow,Portfolio,1591841674,Marketing.,Business Investing / Marketing,BUSINESS ECONOMICS / E-Commerce / Internet Marketing,BUSINESS ECONOMICS / Entrepreneurship,BUSINESS ECONOMICS / Marketing / General,BUSINESS ADMIN MGMT - MARKETING SALES,Business Economics,Business / Economics / Finance,Business/Economics,GENERAL,General Adult,Marketing,Marketing - General,Non-Fiction,Sales marketing,United States,content; content marketing; story; storytelling; purple; cow; purple cow; blog; strategy; marketing strategy; brand; brand strategy; branding; ad; advertising; advertising strategy; innovate; creative; business; innovation; marketing; management; ideas; creativity; business books; digital marketing; economics; money; business plan; copywriting; seth godin books; entrepreneur; startup; seth godin; influence; economy; venture capital; behavior; economics books; traction; entrepreneur books; marketing books; ecommerce; influencer,content;content marketing;story;storytelling;purple;cow;purple cow;blog;strategy;marketing strategy;brand;brand strategy;branding;ad;advertising;advertising strategy;innovate;creative;business;innovation;marketing;management;ideas;creativity;seth godin books;seth godin;startup;entrepreneur;business books;economics;money;business plan;influence;economy;venture capital;business book;critical thinking;behavior;economics books;traction;entrepreneur books;digital marketing;marketing books;copywriting
Free Prize Inside How to Make a Purple Cow (9781591841678) Seth Godin Books
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